欢迎光临聚设汇,装修找设计就上聚设汇!
   咨询电话:15602987227
登录    注册
聚设汇
首页 > 商业 > 壹臻中古奢侈品商店设计

壹臻中古奢侈品商店设计

项目名称|壹臻中古奢侈品商店设计

项目地址|中国 重庆

建筑面积|130平方米

硬装设计|JSD 简璞设计

软装设计|JSD 璞本文致

品牌设计|JSD 派派品牌

施工团队|JSD 璞造建设

主创设计|文超

参与设计|危环& 曾薇薇

友情出镜|熊雄& 李蘇儿

业主团队|颜韬& 李蘇儿

空间摄影|刘星昊

Project name:THE ONE Vintage Luxury Store

Project location:Chongqing,China

Hard decoration design: Jade Simple Design

Soft decoration design: Fine Design

Brand design | Pai brand

Construction unit: Simple Construction

Senior design | Steven Wen

Design assistant| Huan Wei & Vivian zeng

Model | Xiong & Suer Li

Owner | Tao Yan & Suer Li

Space photography: Xinhao Liu

如果说,我们所设计的第一家中古商店(方木),是为了阐释中古这一行业在内地消费文化背景下的市场认知定位,以及应该有的呈现方式。那么「壹臻」所要表达的,更多的是在这一市场认知下,去探索消费端的真实诉求。而这一诉求,将从商业逻辑本身出发去做诸多探索。一家真正的中古商店,在抛开一切所谓的主题与概念后,如何成为一家合格的“商店”,才是本案的内核。

The first Vintage luxury store (FM Vintage) we designed is to interpret the real cognitive orientation of the Mid-century modern style market in China and what should be presented . So what TEH ONE Vintage wants to express is to explore the real demands of this market in this cognitive system. And this appeal will be explored from the business logic itself.  The core of this case is that a real mid-century modern store is to think about how to be a qualified "store" after throwing away all the so-called themes and concepts.

作为初创品牌的「壹臻」,其首家门店位于重庆市南岸区弹子石老街,是一栋仿民国式的独立建筑。其物业本身,具有较强的年代感,这无疑是为该中古门店的视觉呈现,奢侈品商店设计创造了一定的基础条件。但也正是因为其突出的民国建筑形象,又为我们力求创新的空间设计,造成了不小的物理环境障碍。再加上山城特有的地理因素,该物业背靠山体,面朝高墙,且商业环境的主交通流线并未与该物业产生直接的关联,甚至在主通道上,我们只能侧视其建筑的一角……这都成为了在设计之初我们所面临的挑战。于是,如何让过往的游客能关注到「壹臻」,并吸引他们进入商店,将是我们首先要解决的问题。

THE ONE is a start-up brand,their first store is located in Danzishi Old Street, Nan 'an District, Chongqing.

This is an independent building imitating the style of the Republic of China. The building itself has a strong sense of age, which undoubtedly creates certain basic conditions for the visual presentation of the store.

However, it is precisely because of its prominent architectural image of the Republic of China, which bringing us some condition obstacles in design.

In addition to the unique geographical factors of the mountain city, the relationship between the property in the overall environment is the geographical state of facing the high wall with the back of the mountain.

And the main traffic circulation of the business environment has no direct connection with the property.

Even from the main corridor, only one corner of the building can be seen sideways.

Therefore, how to make the visitors can pay attention to and attract them into the store, will be the first important problem we need to solve.

简璞设计

设计收费:500 元/平             

擅长类型: 酒店、办公室,展厅

在线咨询

扫描二维码关注我们的微信

深圳市聚设汇文化传媒有限公司
主编热线:15602987227
总部:深圳市罗湖区梨园路128号宝能汽车大楼416单元
佛山、东莞、成都、重庆、福州、厦门、南昌、武汉、
杭州、苏州、温州、郑州、长春、沈阳、贵阳、柳州、
哈尔滨、九江等城市设立办事处
© 2017-2021 Jsheh.com 版权所有 粤ICP备17079093号
展开
回到顶部