珠宝设计不同于其他业态，在门店设计上务求以最准确的语汇来诠释品牌态度和美学精神。定制旗舰店设计项目外立面部分，设计师将点状LED灯以阵列形式有序排布，极具镶嵌感的装饰手法让灯带犹如熠熠生辉的辅钻，流溢出夺目的华彩辉光，凸显出Rotass作为珠宝品牌的专业调性。同时，设计师在8米长的展示墙上设置了视野通透的落地玻璃，把文艺雍雅的室内场景延伸出去，拉近于往来人流的视觉距离。
Different from other businesses, jewelry design emphasizes that the store design should interpret the brand attitude and aesthetic spirit with the most accurate language. As for the design of the store appearance, the designer arranges point-shaped LED lights in good order. The highly inlaid decorative technique made the lamp belt look like a shining auxiliary diamond, overflowing with dazzling brilliance, thus highlighting the professional tone of Rotass as a jewelry brand. Meanwhile, the designer sets up the transparent floor glass on a eight-meter-long display wall so that it can extend the graceful indoor scene and narrow the visual distance between people.
与传统商业展柜陈列方式不同，前厅的功能定位于顾客接待和咖啡茶歇，定制旗舰店设计沿落地窗一侧设置了沙发组与散座，舒适惬意的场景描摹将定制服务与传统商业模式鲜明区分开来。天顶装饰以点、线、面的元素有机组合，设计师将灯带以不规则线形环绕立柱四周，红色微光漫射于金属波纹板上，将光线人为打散，漾动的流光洒落于陈列的珠宝首饰上，更能凸显钻石剔透闪耀的质感。
The function of the front hall, different from the traditional commercial display cabinets, is served as a area for customer reception and tea break. Sofa sets and seats are set along the side of the French window. The comfortable scene clearly distinguishes customized services from traditional business models. The ceiling decoration is a perfect combination of point, line and surface elements. The designer puts the light belt around the column in an irregular line shape, and the red light diffuses on the metal corrugated plate, artificially dispersing the light. The flowing light falls on the jewelry on display, highlighting the sparkling texture of diamond.
品牌景观毗邻接待台，以不规则四边形波纹板拼搭出规整的凹面，六边形广告灯牌在中心映射微光，定制旗舰店设计景观整体呼应钻石经典的切割工艺，加之波纹板凹凸不平的肌理感，搅动起场域内的光影，形成光线的变幻与流动，拉伸空间的视觉层次感。
The brand landscape, adjacent to the reception desk, is in a trapezoid corrugated plate. The hexagon advertising light board is in the center to reflect the glimmering light, echoing with the whole. Together with corrugated plate in uneven texture, the brand landscape perfectly shows the flow of light and extends the sense of depth of the whole space.
